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Rolex Datejust 31
Ladies Datejust 68273 31mm Factory Champagne Diamond Dial Box And Warranty
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£5,495
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Rolex Datejust 31
278274 Mint green Jubilee bracelet 2024 Unworn full set
£9,050
+ £42 for shipping
Rolex Datejust 31
Original Box & Papers / Silver Dial / 1990
£3,995
+ £42 for shipping
Rolex Datejust 31
31mm Pink Roman Dial Fluted Bezel Jubilee Bracelet Steel Watch 278274
Chrono24 Certified
£7,499
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Rolex Datejust 31
31mm
£4,750
+ £15 for shipping
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Rolex Datejust 31
278273
£12,295
+ £100 for shipping
Rolex Datejust 31
278240
£6,950
+ £42 for shipping
Rolex Datejust 31
31mm 178240 Pink Dial Steel Smooth Oyster Box Papers
Partner Certified
£5,500
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Rolex Datejust 31
178274
Chrono24 Certified
£7,500
+ £42 for shipping
Rolex Datejust 31
Yellow Gold Silver Diamond Dial Ref: 178288 – FULL SET
Chrono24 Certified
£25,000
+ £200 for shipping
Rolex Datejust 31
Ladies Datejust 68273 31mm Factory Black Diamond Dial Box And Warranty
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£5,850
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Rolex Datejust 31
78273 factory black big diamond dial 1999 with box and papers
Partner Certified
£6,999
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Rolex Datejust 31
NEW 2024 Datejust 31
£15,547
+ £209 for shipping
Rolex Datejust 31
6824
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£8,450
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Rolex Datejust 31
178271 2010 Box and Papers
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£8,500
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Rolex Datejust 31
Two Tone Rose Gold & Steel - ref 178241
Chrono24 Certified
£11,250
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Rolex Datejust 31
68273
£7,150
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Rolex Datejust 31
68273 factory Champagne diamond dial 1988 watch with B&P
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£5,995
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Rolex Datejust 31
31mm Steel & 18ct Yellow Gold Datejust Ref 78243
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£5,950
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Rolex Datejust 31
Mint Green Dial 278274 Unworn 2024 Complete Set
£8,995
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Rolex Datejust 31
31mm Tridor Solid 18k Gold President Ladies Watch Ref. 68279B
Partner Certified
£9,995
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Rolex Datejust 31
2024 Datejust 31 Stainless Steel Oyster Bracelet Pink Diamond Dial Box Papers 278274
£12,250
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Rolex Datejust 31
6827
Partner Certified
£6,950
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Rolex Datejust 31
Pearlmaster 34mm Arabesque Diamond Set 81298
Partner Certified
£29,250
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Rolex Datejust 31
278274 Rhodium Dial - Box & Papers - Rolex Warranty - 2021
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£9,495
+ £30 for shipping
Rolex Datejust 31
178240 Black dial 2007
£4,031
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Rolex Datejust 31
68273
£7,150
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Rolex Datejust 31
mm 178240 Blue Roman Numerals Custom Diamond Bezel 2007
Chrono24 Certified
£7,900
+ £42 for shipping
Rolex Datejust 31
Stainless Steel Datejust 31 Silver Diamond Jubilee Dial 68274 Box Papers
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£6,150
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Promoted
Rolex Datejust 31
278285rbr-cm1-dc723
£43,250
+ £100 for shipping

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Rolex Datejust 31
Cream Dial 68273 1991 Full Set
Chrono24 Certified
£5,995
+ £42 for shipping
Rolex Datejust 31
Ladies Datejust Datejust 31 68273 Factory Champagne Diamond Dial Box Papers
Chrono24 Certified
£5,995
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Rolex Datejust 31
Diamond Bezel (2018 Box & Papers)
Chrono24 Certified
£12,450
+ £42 for shipping
Rolex Datejust 31
178240
Partner Certified
£5,450
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Rolex Datejust 31
278274
Chrono24 Certified
£8,500
+ £20 for shipping
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Rolex Datejust 31
Chrono24 Certified
£11,000
Excl. shipping
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Rolex Datejust 31
278273
Chrono24 Certified
£11,500
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Rolex Datejust 31
2006 Midsize Datejust 178274 Silver Diamond Dial SS Jubilee No Papers 31mm
£6,304
+ £126 for shipping
Rolex Datejust 31
31mm Blue Dial SERVICED
Chrono24 Certified
£5,995
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Rolex Datejust 31
68273
Chrono24 Certified
£6,250
+ £42 for shipping
Rolex Datejust 31
31mm Yellow Gold Steel Silver Tapestry Index Dial & Fluted Bezel 68273
£5,464
+ £248 for shipping
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Rolex Datejust 31
— Datejust 31 - Ref. 178341 - Roségold - Diamantlunett
£10,301
Excl. shipping
Private Seller
Rolex Datejust 31
Champagne Diamond dial
Chrono24 Certified
£6,450
+ £42 for shipping
Rolex Datejust 31
2019 Box Papers | 178274 | Mint
Chrono24 Certified
£6,900
+ £42 for shipping
Rolex Datejust 31
278344RBR
Partner Certified
£10,750
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Rolex Datejust 31
68273 Datejust 31 mm 18K Yellow Gold Fluted Bezel White Roman Dial Jubilee Bracelet 1994
Partner Certified
£5,464
+ £126 for shipping
Rolex Datejust 31
178274-cm9-dc701
£6,050
+ £100 for shipping
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Rolex Datejust 31
Yellow Gold Diamond Ref 278288RBR - FULL SET like NEW
£30,211
Excl. shipping
Private Seller
Rolex Datejust 31
2024 Steel / Rose Datejust 31 Silver Floral Dial Jubilee Unworn Box Papers 278271
£14,250
Free shipping
Rolex Datejust 31
NEW - 278273
£11,995
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Rolex Datejust 31
6824 - 1978 With Original Box Steel Silver Dial
£3,500
+ £200 for shipping
Rolex Datejust 31
Blue Flower Diamond Dial - Fluted Bezel - 2022 - 278274 - 0036
£10,000
+ £42 for shipping
Rolex Datejust 31
Champagne Tapestry Oyster Bi Metal
Chrono24 Certified
£5,750
+ £20 for shipping
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Rolex Datejust 31
NEW certified 2024 Unworn 278341RBR
£14,164
Excl. shipping
Private Seller
Rolex Datejust 31
68273
£5,379
+ £83 for shipping
Rolex Datejust 31
178313
Partner Certified
£9,750
Free shipping
Rolex Datejust 31
Ladies Rolex Datejust 178240 31MM Blue Dial Oyster Smooth Box Booklets
£5,590
+ £83 for shipping
Rolex Datejust 31
2024 Datejust 31 Steel/Gold Factory Green Diamond Dial Unworn 278273 Box Papers
£14,995
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Rolex Datejust 31
178240
Chrono24 Certified
£5,999
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Promoted
Rolex Datejust 31
Cadran Jubilé avec diamants
£6,709
Excl. shipping
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Rolex Datejust 31 – The Little Datejust

With a diameter of 31 mm, the Rolex Datejust 31 is the perfect women's watch. The choice of materials and dials is far-reaching, and offers something for every taste.

A Classic 31-mm Watch

The Datejust 31 has been part of the Rolex catalog since the late 1950s. It features the same design as the 36-mm original, but is particularly popular with women thanks to its relatively small diameter of 31 mm.

The watch features the Rolex-typical Oyster case with a screw-down crown, which makes it water-resistant to 100 m (10 bar, 328 ft). The watch is powered by a reliable in-house caliber that, like all movements from Rolex, is a certified superlative chronometer. Since 2019, Rolex has been equipping the Datejust 31 with the caliber 2236, which features an anti-magnetic Syloxi hairspring and Rolex's patented Paraflex shock protection.

Rolex Datejust 31: Material and Dial Options

The Datejust 31 is available in a wide range of variants, including stainless steel and two-tone models, as well as versions made entirely of rose, yellow, or white gold, with a choice of polished, fluted, or diamond-encrusted bezels.

Bracelet options for stainless steel and two-tone Datejust 31 models include the traditional Jubilee bracelet or the Oyster bracelet made famous by the Rolex Submariner. Rolex offers the gold Datejust 31 with the President bracelet, which is otherwise reserved exclusively for the Rolex Day-Date.

There is no shortage of dial options for the Datejust 31. If you like a more traditional look, you can choose from white, silver, gold, or slate gray sunburst dials. If you'd prefer a watch with a little more pizzazz, there are green, pink, blue, purple, rose, chocolate brown, or mother-of-pearl dials. Each dial version is also available with line indices, diamond indices, or Roman numerals. For the last several years, Rolex has also offered the Datejust 31 with floral motifs on the dial.

How much does a Rolex Datejust 31 cost?

A mint-condition stainless steel Datejust 31 from the current collection with a polished bezel starts at around 9,800 USD on Chrono24. For a stainless steel version with a fluted white gold bezel, you should expect to pay between 11,500 and 13,900 USD. A stainless steel model with diamonds on the dial and/or bezel will set you back between 14,700 and 23,500 USD.

If you're looking for a two-tone Datejust 31 from the current collection, you should budget between 13,400 and 28,400 USD, depending on whether and how many diamonds are on the dial or bezel.

Current Datejust 31 models in gold range in price from approximately 39,000 USD for a basic variant to around 54,000 USD for a diamond-set version.

Prices for Vintage Rolex Datejust 31 Models

Well-maintained vintage stainless steel Rolex Datejust 31 models from the 1960s, 70s, or 80s change hands on Chrono24 for roughly 4,700 USD. Gold and two-tone versions range in price from around 6,800 to 8,500 USD.

Prices at a Glance: Rolex Datejust 31

Datejust 31 reference numberPrice (approx.)Material, dial
278288RBR55,000 USDYellow gold, diamond bezel, green
12633118,500 USDStainless steel, rose gold, fluted bezel, chocolate brown
278344RBR14,700 USDStainless steel, diamond bezel, blue, floral motif
27827411,500 USDStainless steel, fluted bezel, green
27824010,000 USDStainless steel, polished bezel, white

FAQs

Is the Rolex Datejust 31 a women's watch?

The Datejust 31 is primarily aimed at women. Its 31-mm diameter makes it perfect for slimmer wrists. Does this mean that men can't wear this watch? Not at all! In the end, you can and should wear whatever you want. However, the Datejust tends to look a little lost on larger wrists. Depending on the size of your wrist, the Datejust 36 might be the better option.

Is the Rolex Datejust 31 a good investment?

Like almost all Rolex watches, the Datejust 31 retains its value well. Certain variants and models even increased in value from between 8% and 23% over a two-year period from March 2022 to March 2024.